To start your market research, you must identify the industry codes that your market uses. You'll use this information to conduct market research within our databases.
CENSUS- https://data.census.gov/- This website contains a vast amount of raw data as well as numerous topical datasets, compiled by the U.S. Census Bureau. You can look at a multitude of demographic facets, compile your own reports, refine your search by region, and so much more!
Census Business Builder- This tool allows you to research industries within a specific region and look at the demographic information available related to that industry in that region.
U.S. Data- https://www.usa.gov/statistics- In addition to census data, this website has tons of information and statistics on many topics.
Pew Research- https://www.pewresearch.org/- Pew has compiled a large collection of studies on a wide variety of topics. Everything from how Gen Z'ers use social media to U.S. workers' job satisfaction can be found here.
U.S. Bureau of Labor Statistics- https://www.bls.gov/- This website has all of the U.S. labor statistics, which can be filtered by region, industry, etc.
Covering business and management, the database abstracts articles from international publications, academic journals and trade magazines. Provides full-text for most titles.
Articles selected through anonymous review, reviews, syntheses, applications and critiques focused on organizational and management theory aimed at members of the Academy of Management.
Written for upper level management. Presents analysis of management problems and helpful commentary on advanced thinking and practice in all fields of management and administration.
Refereed articles, commentary and reviews by management academics, consultants and practitioners on what's most useful in current management theory and practice and cross-functional perspectives on management issues written for professional managers.
